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October Social Media Strategies, B2B Platform Comparisons, and the Latest in AI Marketing

September 26, 2024

Summary

This week in B2B: Plan your October social media content, compare Webflow vs. WordPress, and explore how TikTok is shaking up search ads. Plus, insights into AI, thought leadership, and more.

šŸŽƒ October is Almost Here!

Hitting the B2B Headlines This Week - This week, we're focusing on the latest B2B marketing trendsā€”from social media holidays and platform comparisons to AI-driven tools and thought leadership.

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šŸ” This Week in "Search"

Whatā€™s Trending in Marketing, Business, and Social Media This Week?

šŸ•“ļø ā€˜Exploring the benefits of working with a B2B digital marketing companyā€™ was a breakout search this year

šŸ’ø ā€˜CPM meaning in digital marketingā€™ saw a 150% increase in searches this week

ā¤ļøā€šŸ©¹ ā€˜SEO health checkā€™ saw a 150% increase in searches

šŸ’» ā€˜Webflow expert certificationā€™ was a breakout search

ā›°ļø ā€˜Denver web design companiesā€™ saw a 450% increase in searches

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šŸ“° This Week's Headlines

October 2024 Social Media Holidays: ChatGPT Prompts for B2B Brands

Get ahead on social media with these ChatGPT prompts tailored for B2B brands in October 2024. Engage your audience with timely, creative content ideas for the monthā€™s holidays. Read more

WordPress Blocks WP Engine from Accessing Its Resources

WordPress.org has banned WP Engine from accessing its resources, signaling a significant move in the website platform ecosystem. Learn more about what this means for businesses using these platforms. Read more

Webflow vs. WordPress: Which Is Better for B2B in 20254?

Compare Webflow and WordPress to find out which platform is the best choice for B2B businesses in 2025. This guide breaks down the pros and cons of each for ease of use, functionality, and scalability. Read more

TikTok Enters the Search Ads Market in the United States

TikTok is making waves in the U.S. with its entry into the search ads market. Learn how this move could impact B2B marketers and reshape search ad strategies. Read more

15 Exciting Trends Impacting B2B Digital Marketing in 2024

Stay ahead of the curve with these 15 trends shaping B2B digital marketing in 2024. From AI-driven personalization to new ad platforms, these trends are transforming the industry. Read more

HubSpot Named a Leader in B2B Marketing Automation for the Fourth Year

HubSpot continues to lead the way in B2B marketing automation, securing a top spot in the Gartner Magic Quadrantā„¢ for 2024. Find out what makes HubSpot a leader in the space. Read more

Striking the Balance Between ABM and Demand Generation in B2B Marketing

Find out how to strike the right balance between account-based marketing (ABM) and demand generation to maximize your B2B marketing efforts. Read more

Why Thought Leadership is a Missed Opportunity for B2B Brands

Thought leadership can drive credibility and visibility for B2B brands, yet many miss this opportunity. Learn how to leverage thought leadership for better business results. Read more

AI, Personalization, and Instant Engagement Transforming B2B Marketing

Discover how AI is revolutionizing B2B marketing with personalization and real-time engagement, creating more effective and dynamic marketing strategies. Read more

Zuckerberg Demos AI Clone: The Future of Human-AI Interaction?

Mark Zuckerberg demonstrates AI clones in one of the most intriguing tech demos of the year. Explore what this innovation means for the future of AI and human interaction. Read more

OpenAIā€™s Split Focus: Non-Profit vs. For-Profit Models

OpenAIā€™s leadership is managing both non-profit and for-profit objectives. This article dives into how this dual focus impacts AI innovation and investment. Read more

Google Maps Fights Fake Business Reviews with Warning Messages

Google Maps introduces new warning messages to combat fake business reviews, further strengthening its commitment to transparency and trust. Read more

Google Cracks Down on Ad Fraud with Closed Ecosystem

Google addresses ad fraud with new ecosystem rules and initiatives aimed at reducing abuse and enhancing security. Read more

Similarweb Forecasts the Evolution of Branded SEO by 2025

Get a sneak peek into how branded SEO will evolve by 2025, according to Similarweb, and what B2B marketers need to do to stay ahead of the competition. Read more

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šŸ™ We Appreciate You

Each week, we work hard to curate the top headlines from the week. The best way to say thank you is to forward this email along to a friend or colleague.

Until next week!

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